American Manga Awards 2025: 'The Guy She Was Interested In Wasn't a Guy At All' Takes Best New Manga, 'The Apothecary Diaries' Dominates Continuing Series

New York City recently hosted a significant event for manga enthusiasts and industry professionals alike. On August 21, 2025, the second annual American Manga Awards took place at the esteemed Japan Society, celebrating the finest manga artistry and storytelling published across the United States and Canada. This vibrant collaboration with Anime NYC saw industry giant VIZ Media proudly serve as the Gold Sponsor, underscoring the growing prominence of manga in Western culture.

This year's gala particularly spotlighted two exceptional series that have captivated both critics and readers. These were Sumiko Arai's 'The Guy She Was Interested In Wasn’t a Guy At All' and the collaborative masterpiece 'The Apothecary Diaries,' penned by Natsu Hyuuga with art by Nekokurage and contributions from Itsuki Nanao.

Recognizing Outstanding New and Continuing Series

'The Guy She Was Interested In Wasn’t a Guy At All' swept the Best New Manga category, earning widespread accolades for its uniquely fresh and engaging romantic narrative. The series masterfully explores themes of identity and societal expectations, delivering an unconventional love story that has resonated deeply with its burgeoning fanbase. Its innovative approach to character and plot sets a new benchmark for romantic manga entering the Western market.

Meanwhile, 'The Apothecary Diaries' continued its impressive reign, clinching the coveted Best Continuing Series award. Recognized for its enthralling blend of historical drama and intricate mystery, further enhanced by breathtaking illustrations, the series’ latest installments, volumes 12 and 13, solidify its position as a fan favorite. Its compelling narrative, rich world-building, and artistic brilliance were particularly praised by the judging panel.

Celebrating Diverse Manga Excellence

The awards also celebrated excellence in other significant categories, highlighting the rich diversity within the manga landscape. The Best One-Shot Manga award went to Fumi Yoshinaga's poignant work, 'Tamaki and Amane.' Additionally, the Best New Edition of Classic Manga was awarded to the timeless boxing saga, 'Ashita no Joe: Fighting for Tomorrow.'

This esteemed event underscores manga's escalating influence and rich diversity within the American cultural landscape. Beyond acknowledging the prodigious talents behind these cherished works, the collaboration between Anime NYC and the Japan Society strategically amplified their visibility at a pivotal moment. As manga readership continues its robust expansion far beyond Japan's shores, these awards not only affirm the critical acclaim these titles have garnered but also serve as an impassioned invitation for new and seasoned readers alike to delve into the profound storytelling and artistic craftsmanship that define contemporary manga.