Primaniacs Unveils Haunting New Fragrance Line Capturing Doma, Kaigaku, and Tragic Pair from Demon Slayer's Infinity Castle Arc

Primaniacs has unveiled a new collection of fragrances inspired by the Demon Slayer: Kimetsu no Yaiba Infinity Castle Arc. This release translates the complex identities of pivotal characters into four distinct 30 ml scents. The collection specifically focuses on the unsettling presence of the demon Doma and the conflicted pride associated with Kaigaku. Additionally, the lineup pays tribute to the tragic history of Hakuji and Koyuki, offering olfactory interpretations of the duo whose heartbreaking past is central to the arc's emotional depth.
The Enigmatic Scent of Doma
Doma’s signature fragrance is designed as an aromatic representation of 'hiding emptiness within a smile.' It begins with sharp, icy top notes, featuring wintergreen and crisp pine needle. These initial notes transition into a heavy, almost overwhelming heart dominated by lotus and intoxicating tuberose. The composition concludes with a mysterious base of sandalwood, effectively mirroring the character’s outwardly charming demeanor that conceals profound malice.
Kaigaku: Pride and Internal Conflict
In contrast, Kaigaku’s fragrance is formulated to articulate his desperate pursuit of importance and his immense pride. The initial impression is a bright burst of juniper berry and zesty grapefruit. This is intentionally set against a grounding core of dark patchouli and rich oakmoss. These accords are intended to symbolize the internal void and the 'hole in his heart' that the character attempts to fill through his actions.

Hakuji and Koyuki: A Poignant Counterpoint
The pairing of Hakuji and Koyuki provides a poignant contrast to the demons' scents. Hakuji’s perfume evokes the disciplined martial artist he once was, opening with herbal eucalyptus and bright bergamot. It is subsequently warmed by a base of musk and amber, subtly referencing the solemn promises he made under the backdrop of fireworks. Koyuki’s complementary scent radiates gentle warmth, blending notes of sweet pear, crisp apple, delicate water lily, and peony. This composition fades into a soft musk that encapsulates the tenderness of her bond with Hakuji.
Primaniacs is implementing a marketing incentive for collectors: pre-ordering or purchasing the Hakuji and Koyuki set grants a bonus pair of exclusive character postcards. This strategy links the product narrative directly to tangible collector items. This release further solidifies Primaniacs' reputation for high-profile anime collaborations, continuing the practice of translating deep character identity into premium fragrances. The timing aligns with the ongoing narrative momentum of the Infinity Castle Arc and the major 2025 theatrical engagement.
While the premium pricing and 30 ml collectible bottle format are consistent with previous Primaniacs releases, international enthusiasts should note that proxy arrangements will likely be necessary to secure these evocative scents, which offer a deeper, sensory engagement with the series’ emotional conflicts and Ufotable’s acclaimed adaptation aesthetics.
Credits
Demon Slayer: Kimetsu no Yaiba
Author
Koyoharu Gotouge
Cover Art
Ufotable / Official key visual team
Studio
ufotable
Publisher
Shueisha
Producers
