Sanrio Launches 'Winter Cafe' Cinnamoroll Lottery with Oven Toaster Grand Prize

Sanrio has rolled out its newest Cinnamoroll lottery, the 'Atari Kuji,' starting December 19, 2025, across Japan. This seasonal draw is centered around a charming 'Winter Cafe' theme, and fans can participate at Sanrio Shops and convenience stores like Lawson.

Every 990 yen ticket guarantees a prize under Sanrio's no-lose system. The top-tier reward revealed for this draw is a functional oven toaster, alongside a plush relief cushion designed for maximum coziness. The accompanying artwork features Cinnamoroll dressed in cafe attire, surrounded by steaming drinks and snowy designs.

Beyond the major items, the lineup includes several useful collectibles. Fans can expect warm blankets, glass bowls featuring the cafe patterns, and bag charms for daily use. Collectible mascots are also available.

The ultimate prize is reserved for the final ticket pulled from each box: a special plush set featuring Cinnamoroll and his buddy Milk, presented in a drawstring display bag.

Cinnamoroll’s continued popularity, often cemented by his high rankings in Sanrio's yearly polls, makes this seasonal merchandise highly anticipated. Given that tickets just hit the shelves, fans should move quickly, as these kuji sets tend to sell out fast at Lawson and other retailers.